IN Mother's Day

Start Mother’s Day differently this year by tying up your sneakers and walking or running around Langley Park.

From toddlers to grandmothers, thousands of Perth people will be participating in the Women in Super Mother’s Day Classic next month.

“It’s a great way for people to start Mother’s Day,” says Kate Simpson, chair of the Perth event. “My whole family come down for the event and it has become a tradition for us and families we know.”

Happening around Langley Park on May 13, the Women in Super Mother’s Day Classic is Australia’s largest charity walk and run. Last year more than 120,000 people across the country participated and funds raised from the event go to the National Breast Cancer Foundation for research. Since its inception the event has raised $10.8 million and last year Western Australia boasted the highest fundraising team.

“Everyone has been touched by breast cancer in some way, whether it be through a friend or a family member. I lost an aunt to breast cancer so when the opportunity arose to be part of this event, I knew the event and the money it raises makes a big difference.”

Now in its fifth year in Perth and celebrating 15 years nationally, the course is 8kms or 4kms and you can walk or run either distance. The action starts at 7am and after your walk or run there will be plenty of entertainment on Langley Park featuring everything from a fashion parade to activities for the kids.
While it’s a family event, Kate says it attracts plenty of teams of all sizes and individuals. There are already a number of teams registered for this year’s event with more than 150 members. Realmark will once again be fielding a team.

Around 130 people also work as volunteers on the day and details to help can be found on the website.
“There’s a sea of pink on the day and it always looks fantastic. People can dedicate their walk to a specific person. There’s a tribute wall at Langley Park where people can post their dedications and it truly takes your breath away to read some of them.”

For more details and to register, go to www.mothersdayclassic.com.au.

To donate, go to https://register.eventarc.com/sponsor/view/82570

Your best advantage

At Realmark, our marketing expertise is your best advantage.

Admittedly, the right property in front of the right buyer or tenant will eventually sell itself.

However, an agent's job is not to merely sell your property but rather to market your property – quite simply we help you uncover the right competing buyer(s)* at the right time to accomplish a premium result for the sale of your property. The actual sale is just the transactional component at the end of a well targeted advertising and marketing programme that has been tailored to suit your property, showcasing its unique features and benefits.

Realmark’s multi-medium, multi-layered marketing approach is perfect for creating a distinct advantage in the very competitive real estate market.

There are many components to an effective marketing campaign and this often involves more than just using a ‘for sale’ sign and advertising online.

Yes it’s true, a strong online presence and the integration of all advertising materials are important, however what is more critical is a proper understanding of the market place and the principles that will guide the decisions of how your property is marketed to engage buyers or tenants for a premium result. This is how you avoid underselling your property.

At Realmark we have dedicated our efforts to understanding your needs and our multiple marketing awards show we have proven ability.

Our emphasis is on effective marketing. We specialise in attracting the right people to your property. We help sellers and investors achieve an oustanding, result. We delight buyers and tenants by helping them find their new home. And we win excellence awards for what we enjoy doing best – marketing your property for a premium outcome.

A happy outcome for all.

*Please take note of the plural – that’s an important advantage of selling your property with Realmark. If you would like to know more, feel free to ask about Realmark’s selling methods and our Buyer Engagement process which give you the advantage.

IN 80s

David Campbell dug out a pastel T-shirt, rolled up his jeans and channelled his enthusiasm for the 80s into an album of covers from the decade which brought us bands like Wham, Wang Chung and Spandau Ballet.

Don’t for one minute think David Campbell is having you on. The awarded singer and entertainer’s latest album might be a collection of 80’s covers but he’s delivered them with such style there’s nothing cheesy about it.

The recently released Let’s Go romps through a dozen 80s classics with gusto and makes for a perfect party for those who remember the originals and anyone else who enjoys fizzy pop with an injection of fun.

“The songs from this period were really great compared to many songs from the 90s which were cynical, ironic and often bitter,” David says. “There was a sense of hope about these songs, as well as a party. We’re all angry about something at the moment and I wanted to make something people could have a good time to.”

While supporting Tom Jones, the Australian performer says he and his band were playing the song Let’s Go on stage, which led to a discussion about doing an album of favourite 80’s songs.

“There’s usually a song which acts as a gateway for a project or an idea,” he says. “I remember loving Let’s Go as a kid. I hope people don’t think we just cracked out the keyboards and went for it. We really wanted to look at the songs as if they had today’s technology then. It sounds energetic because we had a lot of fun playing all these songs.”

The album includes songs like Wham’s I’m Your Man, Style Council’s Shout It To The Top, Hall & Oats' You Make My Dreams, Adam Ant’s Goody Two Shoes and crisp horns on Come on Eileen from Dexys Midnight Runners. Instead of Dance Hall Days by Wang Chung, David opted for Let’s Go plus The Human League’s mournful Don’t You Want Me also gets a sassy remake.

“I always want to try and keep it interesting and not make the songs too obvious. I wanted to change things up and make sure you could dance to it too. If we couldn’t find a way through the song to make it feel and sound like that, then we started with another song. With a song like Come On Eileen, we brought some swing to it and it’s a monster version which still keeps the feel and has a lot of fun.

“Let’s forget about our problems for 12 tracks and let this be the antidote.”

Let’s Go is out now. David Campbell performs at Mandurah Performing Arts Centre on May 16, Geraldton’s Queens Park Theatre on May 17, May 18 at Perth Concert Hall and May 19 at Bunbury Regional Entertainment Centre.